Viviana Anaya | UX, Visual Design Portfolio

Viviana Anaya


Chicago
(773) 770-5871



Kmart
Fashion

Category Email Design
Tools Photoshop, Illustrator
Date 2016

Challenge

Designed weekly Kmart fashion emails that aligned with Kmart fashion blog.

Deliverables

Email and mobile mockups

The email is inspired by Lupita Nyoung’o style. The email showcases a model wearing a pink baroque pattern bodycon dress with a silver clutch and silver floral ring and earrings.
The email highlights the collarless chiffon blazer. A young brunette model wears the collarless blazer in the color pale lime yellow with jeans and a shirt.
The email highlights Mad Men retro glam. A young brunette model wears a 60’s inspired short dress with white flowers patterns.
The email is inspired by Lupita Nyoung’o style. The email showcases a model wearing a pink baroque pattern bodycon dress with a silver clutch and silver floral ring and earrings.